A Cappella Productions; Clients; Delaware County Housing Coalition

Delaware County Housing Coalition

What is the best way to communicate to your board of directors, and then the rest of the world about how the streets and communities of Chester and being transformed? This was the burden of the DCHC.
After several years of the ministries of Media Presbyterian Church, the DCHC had expanded into its own Non-profit organization. Ron Reese, president of the DCHC contacted me after two years of focusing his energies where they needed to be; building ongoing relationships, establishing a presence in Chester, and developing a mission and vision. It was now time to promote.

Show Don't Tell
Despite one of the rainiest seasons in history, we were able to capture the action over a period of several months, with both video and photography. We also did interviews with many of community leaders representing such organizations as the Unity Center in Media, the Chester Economic Development Authority, and the pastors of both Media Presbyterian and Freedom Baptist Church in Chester, and even State Senator Dominic Pilleggi, the Former Mayor of Chester. We also interviewed actual residents and volunteers who have both participated in and been blessed by the ministry of the DCHC.

Interactive Promotion
The Board of directors loved the video so much, they realized it was time for the rest of the world to have access to it. The video was formatted and put onto pocket-size interactive mini-CDroms, which they now distribute to the public. They actually made two versions, one with three chapters of the ten minute video, and other one that is a shorter 4-minute short compiled from the master video.

Universal, Worldwide Exposure
A Cappella productions was also able to set up a brand new website, and updated it with the most reliable and efficient internet video format we could find. So now, by clicking on the links at the website, people all over the world can watch and listen to the video. Instead of just reading about the DCHC, people can experience through sight, sound and images, the ministry of the DCHC.

Visit the DCHC website